Privacy Policy

Privacy Policy - Puravidabracclets

At Puravidabracclets, we respect your privacy and are committed to protecting the personal information you share with us when using our website (www.puravidabracclets.com) or engaging with our services. This Privacy Policy explains what information we collect, how we use, store, and protect it, and your rights regarding your personal data. By accessing or using our website, you agree to the practices outlined in this policy.

1. Information We Collect

We collect personal information only to provide and improve our services, process orders, and communicate with you. The information we gather falls into two categories: information you provide voluntarily and automatically collected information.

1.1 Voluntarily Provided Information

This includes data you actively share with us when interacting with our website or services:
  • Order & Account Information: When placing an order or creating an account, we collect your full name, email address, shipping address, phone number (optional), and payment details (e.g., credit card information—processed securely via third-party payment providers, not stored by us).
  • Communication Data: When you contact our customer service team (via email, contact form, or social media), we collect your message content, contact details, and any additional information you provide (e.g., order numbers, questions about products).
  • Custom/Personalized Request Data: If you request a custom bracelet (e.g., engraved initials, birthstone selections), we collect the personal details needed to fulfill the request (e.g., names, birth dates).

1.2 Automatically Collected Information

When you visit our website, we may collect non-personal or anonymized data automatically through cookies and similar technologies to enhance your browsing experience:
  • Technical Data: IP address, browser type, operating system, device information (e.g., mobile/desktop), and pages visited on our website.
  • Usage Data: Time spent on pages, links clicked, search queries, and how you navigate our site (e.g., product browsing history).
  • Cookies: Small text files stored on your device to remember your preferences (e.g., language settings) and track website usage. You can disable cookies in your browser settings, but this may limit certain features of our website (e.g., saving items in your cart).

2. How We Use Your Information

We use your personal information only for legitimate, transparent purposes aligned with our business operations and your interests:
  • Process & Fulfill Orders: To process payments, ship your bracelets (using your shipping address), and send order confirmations, shipping updates, and delivery notifications.
  • Provide Customer Service: To respond to your inquiries, resolve issues (e.g., returns, refunds, damaged items), and assist with pre-purchase questions (e.g., sizing, product details).
  • Improve Our Services: To analyze website usage data, identify trends, and enhance our website functionality, product offerings, and customer experience (e.g., optimizing product pages based on browsing behavior).
  • Communicate With You: To send important updates (e.g., changes to our policies, service disruptions) and, with your consent, marketing communications (e.g., new collection launches, exclusive offers). You can opt out of marketing emails at any time via the “unsubscribe” link in the email.
  • Ensure Security: To detect and prevent fraudulent activity (e.g., unauthorized payments), protect our website from security threats, and comply with legal requirements.

3. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for marketing purposes. We may share your data only in the following limited circumstances:
  • Third-Party Service Providers: We work with trusted partners to fulfill specific services, and we share only the information needed for them to perform their roles:
    • Payment processors (e.g., PayPal, credit card companies): To securely process payments (they do not store your payment details beyond what is required for transaction processing).
    • Shipping carriers (e.g., USPS, DHL): To deliver your orders (we share your shipping address and contact information only to complete delivery).
    • Website analytics tools (e.g., Google Analytics): To analyze website usage (data is anonymized where possible to protect your privacy).
  • Legal Compliance: We may disclose your information if required by law (e.g., in response to a court order, subpoena, or government request) or to protect our rights, property, or the safety of our customers or employees.
  • Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business, your personal information may be transferred to the new owner—but we will ensure the new entity adheres to this Privacy Policy.

4. How We Protect Your Information

We implement industry-standard security measures to safeguard your personal data from unauthorized access, use, or disclosure:
  • Secure Data Transmission: All information you share on our website (e.g., payment details, personal contact info) is encrypted using Secure Sockets Layer (SSL) technology, which protects data as it travels between your device and our servers.
  • Limited Access: Only authorized Puravidabracclets employees and third-party service providers have access to your personal information, and they are required to maintain its confidentiality.
  • Data Storage: We store your personal information only for as long as necessary to fulfill the purposes outlined in this policy (e.g., order history is retained for tax and legal compliance) or as required by law. After that, we securely delete or anonymize the data.
  • Payment Security: We do not store your full payment details (e.g., credit card numbers). All payment processing is handled by PCI DSS-compliant providers, which meet strict industry standards for payment security.

5. Your Rights Regarding Your Personal Information

You have the following rights regarding your personal data, and we will assist you in exercising these rights promptly:
  • Access: You can request a copy of the personal information we hold about you (e.g., your order history, account details).
  • Correction: If your information is inaccurate or incomplete, you can request to update or correct it (e.g., changing your shipping address in your account).
  • Deletion: You can request that we delete your personal information, provided we are not required to retain it for legal, tax, or security purposes.
  • Opt-Out of Marketing: You can unsubscribe from marketing emails at any time by clicking the “unsubscribe” link in the email or contacting us at [email protected].
  • Data Portability: You can request to receive your personal information in a structured, machine-readable format (e.g., your order history) to transfer to another service provider.
To exercise any of these rights, contact our customer service team at [email protected] with your full name, contact information, and a clear description of your request. We may ask for additional verification to ensure the security of your data.

6. Children’s Privacy

Our website is not intended for use by children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected data from a child under 13 without parental consent, we will promptly delete that information. Parents or guardians who believe their child has shared information with us can contact us to request deletion.

7. Links to Third-Party Websites

Our website may contain links to third-party websites (e.g., social media platforms, partner brands). This Privacy Policy applies only to Puravidabracclets—we are not responsible for the privacy practices of third-party sites. We recommend reviewing the privacy policies of any third-party websites you visit.

8. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our data practices, legal requirements, or business operations. Any revisions will be posted on this page, with a “Last Updated” date at the top to indicate when changes took effect. We encourage you to review this policy periodically to stay informed about how we protect your privacy. Your continued use of our website after updates are posted constitutes acceptance of the revised policy.

9. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact our customer service team:
Thank you for trusting Puravidabracclets with your personal information. We are committed to protecting your privacy and ensuring a secure, transparent experience.